The Miles application will monitor each your movement in exchange for bonuses and discounts, reviews, comments

The Miles application will monitor each your movement in exchange for bonuses and discounts



Silicon Valley Startup just announced release of the new application for iOS — Miles comprising the program of special remunerations for fans of travel and in general for those who spend on the way much time. The main condition of action of the application – Miles has to accompany the user everywhere.

Having armed with it, users will begin "to collect" the miles which are daily passed on different types of transport. Emphasis will be placed on the most "eco-friendly" forms of movement. So, for example, one "automobile" mile gives only one bonus mile, but those who will change on the bicycle or will pass on foot "will collect" respectively 5 and 10 prize-winning miles for the same distance.

The Miles application will monitor each your movement in exchange for bonuses and discounts


Then the saved-up miles can be exchanged for discounts from various popular trade brands, many of which have already expressed desire to take part in the Miles project. Among them there is a network of coffee houses Starbucks, the largest American trade Internet platform of Amazon, retail network of retail trade Target, the manufacturer of ingredients of Hello Fresh food, network of car rental Audio Silvercar and others.

the Algorithm of action of the application was explained by the CEO of Miles – Dzhigar Shah:

"As people move from a point And to a point of B, and then from B to In, we will be able really to understand how the user interacts with the physical world. As soon as to us this interaction becomes clear, we will start adoption of some decisions and drawing up certain forecasts". As does it work with

in fact? For example, from 50000 miles which are saved up by users 10000 are at distance of 500 meters from Starbucks. Proceeding from it, it is possible to assume that some part of users of Miles will visit coffee houses of this network within the next hour. In that case as a bonus they will have a gift card from Starbucks for 5 dollars.
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